The Visual MBA : A Quick Guide to Everything You'll Learn in Two Years of Business School

The Visual MBA : A Quick Guide to Everything You'll Learn in Two Years of Business School

Details

Author(s)
Jason Barron
Format
Paperback | 208 pages
Dimensions
154 x 233 x 17mm | 471g
Publication date
02 May 2019
Publisher
Penguin Books Ltd
Imprint
Portfolio Penguin
Publication City/Country
London, United Kingdom
Language
English
ISBN10
0241386683
ISBN13
9780241386682
Bestsellers rank
9,997

Description

Learn an entire MBA course without spending thousands and waving goodbye to two years of your life

If you want to succeed in business then an MBA programme is the best way to build expertise, knowledge and experience. But an MBA programme at any top school is an enormous investment in time, effort and money. In The Visual MBA, Jason Barron offers a radical solution, explaining all key business school concepts through illustrations.

When Barron started his MBA course, he decided to draw all his notes so that other people could benefit from them. And it's a good thing he did, because research shows that more than 65% of us are visual learners and that our brains process illustrations 60,000 times faster than text.

From Marketing, Ethics and Accounting to Organisational Behaviour, Finance, Operations and Strategy, The Visual MBA distils the most important principles of an MBA into an accessible, informative and easily-digestible guide.

Jason Barron is a product manager and illustrator who helps people realise their creative ideas through visual learning. He spent 516 hours in class and countless hours studying at home completing his MBA. Along the way, rather than taking notes that he would never read again, Jason created sketchnotes for each class and has turned them into an interesting and engaging resource so that you don't have to sit through another class again!


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