The Lean Startup : How Constant Innovation Creates Radically Successful Businesses

The Lean Startup : How Constant Innovation Creates Radically Successful Businesses

Details

Author(s)
Eric Ries
Format
Paperback | 336 pages
Dimensions
153 x 234 x 24mm | 437g
Publication date
13 Oct 2011
Publisher
Penguin Books Ltd
Imprint
Portfolio Penguin
Publication City/Country
London, United Kingdom
Language
English
Edition Statement
Trade Paperback
ISBN10
0670921602
ISBN13
9780670921607
Bestsellers rank
603

Description

THE INTERNATIONAL BESTSELLING SENSATION

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.

The Lean Startup changes everything - Harvard Business Review


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